We strive to do business, better


At ASM we seek to build a growing, profitable and responsible company that does the right thing for our stakeholders and future generations.

We strive to do business, better

We actively support the UN Sustainable Development Goals and are specifically focused on the elements where we can take meaningful action given the nature of our business.


We have committed to:

Achieve net zero greenhouse gas emissions by 2039: 11 years ahead of the UN Paris Agreement on Climate Change.

Reduce Scope 1 and Scope 2 emissions by 50% by 2025 and 75% by 2030.

Our targets have been independently validated by the Science Based Targets initiative (SBTi).

Furthermore, we have pledged to:

  • Engage with all our partners to achieve our reduction targets.
  • Maintain ISO14001 accreditation demonstrating our effective environmental management system.
  • Continue to deliver a transparent and measurable sustainability strategy, owned at Board level, involving all stakeholders.

Recognising that decarbonising our complex value chain will be a journey, we have offset 100% of our footprint making us net carbon neutral.

What we are doing

Our journey so far...

100% electric

company car fleet

EV chargers

installed at head office

Indoor plants





energy used


consumption reduced


bubble wrap and recycling plastic packaging


with an energy consultant

Our eco partner

We work with positive planet to help calculate and validate our carbon footprint. For more information on positive planet click the link.


We believe in engaging and investing in our local community.

Supporting Local Charities

Each year we commit to raising money for a charity chosen by our colleagues which delivers a positive social impact on our community.

Supporting Local Events

Funding charity events such as the Krazy Races is crucial because it allows us to support important causes, raise awareness and foster community involvement.

Supporting Local People

ASM Academy is more than just a training centre, it’s a catalyst for personal and professional growth. We understand the unique challenges faced by individuals seeking to enter the tech industry, and we are committed to providing accessible pathways to success. By partnering with local organisations, educational institutions, and aspiring tech enthusiasts, we are actively shaping a brighter future together.

Supporting Diversity

We embrace the power of diversity. Recognising that it is not only a driving force behind innovation and creativity, but also a fundamental element that strengthens our organisation.

Our total workforce split


Governance is owned by the Board of directors who determine the framework for decision making, accountability and culture within the business.



News & Events, Sustainability

ASM becomes net carbon neutral

At ASM we have committed to be a carbon neutral business by offsetting 100% of our footprint.

Through the United Nations Framework Convention on Climate Change, one scheme we are supporting is the Maibarara Geothermal Power Project in the Philippines.

The initiative comprises two geothermal power plants supplying electricity in the Philippines, with a third plant planned to be added within the next three years which will increase power generation by a further 60%.

ASM has chosen to support this project because geothermal power is less common than the traditional forms of reusable energy which requires innovation and emerging technologies to harvest the potential of the natural power of volcanoes.

By supporting missions such as this we are driving sustainable activities both in our direct environment but also globally, protecting the future for all.

In addition to being a carbon neutral business, ASM continues on the journey of decarbonising our complex value chain in line with our targets validated by the Science Based Targets initiative.

We strive to do business, better.

News & Events, Sustainability

Green team launched to drive Sustainability

At ASM we are continually seeking to build a growing, profitable and responsible company that does the right thing for our stakeholders and future generations within the IT Channel and our communities.

We have launched the Green Team to invite volunteers from across the business to help drive our Environment and Sustainability strategy. By involving and empowering our colleagues, we are accountable and focussed on making real change for the future.

Our Green Team act as Champions across the business to make Sustainability a part of everyday life. The team meet monthly to share ideas, discuss relevant issues and provide progress updates on our commitments.

Keep an eye out for how our Green Team are making a difference.

We strive to do business, better.


Tree planting in Malawi

At ASM we are continuing to build a growing, profitable and responsible company that does the right thing for our stakeholders and future generations.

We recognise that decarbonising our complex value chain will be a journey and we are committed to offset 100% of our footprint making us net carbon neutral through a number of projects.

We have planted 10 trees per colleague through Ripple Africa, a charity supporting communities to achieve a sustainable future.

Their tree planting project is one of the largest and most successful tree planting projects in Malawi, providing a long-term solution to fighting deforestation in Africa caused by the destruction of indigenous forest. For every 10 trees they plant one tonne of carbon is absorbed from the atmosphere.

Sustainability, Volunteering

Volunteering with the Scouts

At ASM we’re committed to supporting our community and all our colleagues can take a day out of the business to volunteer for charities or community organisations.

Our Finance team have recently been busy supporting a local Scout group. The store room had become so full of equipment that it was no longer organised or safe to continue their Beaver Scout and Cub Scout sessions. Our team of volunteers took an inventory of the equipment, cleaned items where needed and organised the space.

Organising the space has allowed a clearer view for the leaders to plan fun sessions that provide skills for life.


ASM HQ built with sustainability at the forefront

The ASM Group are committed to ensuring ongoing consideration to the environment in all aspects of our operations and this began in 2005, when we were one of the first companies in the industry to complete the IS014001 accreditation, long before the environmental impact of business operations was widely understood by organisations.

We installed an array of solar panels on the roof of the building which power around half of our daily electricity usage and have generated over 43 MW of energy. We also removed the use of electric kettles and instead opted for Quooker taps which are significantly more energy and water efficient.

We continued our ongoing pledge to sustainability by installing electric car charging points to promote the use of electric and hybrid vehicles, in addition to reducing the amount of printers around the building and adopting a paperless office. Numerous trees were planted around the site to create a greener space for our team to enjoy whilst also considering the environmental benefits. To further improve our energy efficiency, we opted for energy saving, motion detection indoor lighting which dim based on the brightness outside, coupled with energy saving LED lights in the carpark.

We’re proud of the collaborative and sustainable environment we’ve created for our team which supports the ESG goals across the ASM Group for the future.