October 22, 2019

One Week in San Francisco

There I was, packing my bags for my forthcoming business trip, singing an abundance of songs about San Francisco, dreaming of taking in the fantastic Californian views.

How wrong could I be. Let’s get this bit over and done with, the travel was hard work, but I mustn’t complain – I was in San Francisco!  I was keen to take it all in but arriving at night left nothing but an air of of trepidation – mainly around my alarm going off the next morning.

As someone who has been working in IT for… well let’s say lots of years, it was wonderful to be in the heart of innovation and see some incredible businesses. Even the adverts in the airport were of tech companies; it was like being in a microcosm of IT and I loved it.

As I had never visited the city before it seemed only logical to see some of the sights while I had this great opportunity. So I spent the early morning walking around finding the offices of everyone we needed to visit. I’d walked so far and wide learning the streets and buildings my boss renamed me sat nav for the remainder of the trip.

I’d arranged a busy week visiting our key business partners alongside the Opswat Partner Summit.

Our partners, Elastic, were so welcoming and I really felt that our business partners appreciated the time we took to visit and utilise the time we had. We often meet the UK and European teams to learn about their software and how it makes data useable for our customers in real time, so it was fantastic to learn more about the US markets and meet their teams.

PDF specialists Nitro had the most amazing offices I have ever seen, with a beautiful view over the bay and bridge. We were totally blown away to be welcomed by the CEO/Founder and the Head of Global Channel. It’s great to use the opportunities with our partners to throw around ideas, talk about our successes and see what more we can do to support our customers.

At the Opswat Partner Summit the CEO and Senior Vice President welcomed partners from all over the globe. As the UK approved partner for Opswat it’s great to spend a few days gaining a deeper insight into the product, the values and the company’s future. Hearing successes from partners in other countries enables us to expand our knowledge which we can then pass on to our customers. On the Saturday we had the most wonderful boat trip into the bay to watch a display by the Blue Arrows while sharing the day with the wider Opswat team and their families. I really did feel part of the team and it goes a long way to continuing our strong business relationship.

Overall it was very exciting to experience part of a technology driven state with so many business leaders and innovation that it just screams from the buildings and billboards. It was a pleasure to visit San Francisco and be welcomed by our business partners and I look forward to visiting again.

Adele Hope-Urwin

Software Channel Manager – [email protected]

News, Insights & Knowledge

What’s New?

Here’s a selection of the latest news, views and insights from industry leaders and experts from across the globe.

19 August 2023

ASM HQ built with sustainability at the forefront

The ASM Group are committed to ensuring ongoing consideration to the environment in all aspects of our operations and this began in 2005, when we were one of the first companies in the industry to complete the IS014001 accreditation, long before the environmental impact of business operations was widely understood by organisations.

We installed an array of solar panels on the roof of the building which power around half of our daily electricity usage and have generated over 43 MW of energy. We also removed the use of electric kettles and instead opted for Quooker taps which are significantly more energy and water efficient.

We continued our ongoing pledge to sustainability by installing electric car charging points to promote the use of electric and hybrid vehicles, in addition to reducing the amount of printers around the building and adopting a paperless office. Numerous trees were planted around the site to create a greener space for our team to enjoy whilst also considering the environmental benefits. To further improve our energy efficiency, we opted for energy saving, motion detection indoor lighting which dim based on the brightness outside, coupled with energy saving LED lights in the carpark.

We’re proud of the collaborative and sustainable environment we’ve created for our team which supports the ESG goals across the ASM Group for the future.

6 July 2023

ASM Thrive 2023

On Thursday 6 July, we held our annual partner event, ASM Thrive, celebrating success over the past year and looking deeper into growth plans for the future.

We hosted over 20 vendors at our Cheshire HQ before heading to nearby Jodrell Bank to take a journey through space and learn more about how technology and exploration is teaching us more about our galaxy and the origins of our planet.

Adele Hope-Urwin, Head of Vendor Alliances at ASM said

“What a pleasure to host our annual strategic partner event, ASM Thrive. A huge thank you to all our partners who joined us to hear about our strategy and how we can grow together as well as a fantastic experience and immersive journey at Jodrell Bank, the Mars Rover activity was such good fun too!”

ASM Thrive brings our eco-system of disruptive vendors together to collaborate, network and discuss future growth plans. We were joined by partners from Azul, Bose Professional, Checkmarx, Flashpoint, Getac UK, GoTo, Immuta, Kollective, LastPass, Nitro, Pro2Col, Rocket Software and Vimeo.

3 July 2023

ASM receives an award at CRN Sales & Marketing Awards 2023

We were thrilled to attend the CRN Sales & Marketing Awards along with some of our strategic partners.

The team received a Highly Commended award for Best Partner Event, recognising ASM Connect 2022.

ASM Connect 2022 was held at the Tottenham Hotspur stadium in London and featured keynote speeches from Futurists Matthew Griffin and Amelia Kallman, sharing insights about how emerging technologies such as AI, the Metaverse, VR, MR and XR will impact the future of work and the customer relationship. Guests had the opportunity to do a stadium tour or challenge themselves to The Dare Skywalk, 46.8 meters above the pitch! Our guests also had the chance to learn more about our eco-system of disruptive vendors and understand more about their innovative technologies first-hand.

Jo Wilson, Marketing Manager said

“We’ve received such positive feedback over the last 12 months from customers, with many people asking about the next one already. We’re delighted to have been recognised by the CRN judges for the hard work the team put into making the event such a big success. Watch this space for ASM Connect 2023”.

6 June 2023

LastPass delivers Sales Enablement Sessions to ASM

We’d like to extend a huge thank you to the team at LastPass, who visited our office to deliver Sales Enablement sessions. We enjoyed meeting the partner team at LastPass and learning more about the capabilities of the products and building on our existing strong partnership.

The team enjoyed a lunch provided by LastPass through the Woodfired Pizza Bar.

Adele Hope-Urwin, Head of Vendor Alliances said

“I am very pleased to be working in partnership with LastPass, with their password management tool bringing practical benefits to our customers. We have a long term business relationship with LastPass spanning several years and I’m really looking forward to continuing the great success we’ve already had.”

James Greenaway, Regional Partner Manager at LastPass said

“It’s been great to run the sales enablement sessions today, meet the wider ASM team and continue to develop our partnership for the future.”

25 May 2023

ASM attends SCC Engage 2023

ASM Technologies were very pleased to attend SCC Engage 2023 which took place at the Silverstone Circuit. The conference welcomes valued partners and is fantastic opportunity to showcase disruptive and innovative technology.

Customer Success Manager for SCC, Paul Ogden attended the event on 11 May and said

“It was a great event to open up new opportunities, expand on existing relationships and drive growth together.”

16 May 2023

ASM wins EMEA partner of the year award from GoTo

ASM have been announced as GoTo’s EMEA partner of the year, yet again showcasing our fantastic partnership.

Adele Hope-Urwin, Head of Vendor Alliances at ASM Technologies said:

“I am thrilled to have collected the EMEA partner of the year award from GoTo at their partner presidents club event. The whole team worked very hard in helping us achieve such a prestigious award. Special thanks go to Liselotte Maidment for all her hard work throughout the year and thank you to Nadya Gaughran and Robinder Koura for all the support. I am looking forward to building on that success this year.”

1 April 2023

Financial year end 2022-23

This year ASM celebrated turning 30 in style with a fourth consecutive year of double-digit organic sales growth.

“We are very pleased with our results for the financial year,”
said Iain Tomkinson, Sales Director.
“Our strong performance is a testament to the hard work and dedication of our team, as well as the continued strength of our business. We are excited about the opportunities that lie ahead for us and are well-positioned for more growth in the years to come.”

During the year the business continued to expand the ecosystem of partners and vendors whose innovative technologies are truly disrupting the market, providing unique opportunities for our clients and their customers.

Our growth also resulted in us creating new positions within the business and our teams have enjoyed returning to in-person events including ASM Connect 2022 hosted at Tottenham Hotspur Stadium.

Over the coming year the business will continue with its strategic growth plan and deploy further investment in people and systems.

We’d like to extend our thanks to our team, customers, vendors and partners for their continued support.

8 March 2023

International Women’s Day 2023

Technology has typically been a male dominated sector but at ASM we’re very proud to say 66% of our workforce is female.

Today we’ve been celebrating all of our fantastic team with some sweets treats while raising awareness about discrimination.

The aim of the IWD 2023 #EmbraceEquity campaign theme is to get the world talking about Why equal opportunities aren’t enough. People start from different places, so true inclusion and belonging require equitable action. Read more about this here.

1 February 2023

ASM attend Computacenter Group Kick Off

ASM Technologies were very pleased to attend Computacenter Group Kick Off which was held at Manchester Central.

Over the course of the two-day event we had an extremely busy, central stand with over 800 visitors from around the globe. This kind of event offers our account management team invaluable time with contacts from these countries while continuing to build upon our relationships.

Leanne Ogden, Head of Business Development, said:

“The event is always a great opportunity to meet different people from around the business and understand their challenges for the coming year and seeing how we can best support them.”

We were joined on our stand by our strategic vendors Getac, Kollective, GoTo & LastPass.