ASM Launches New Office in Munich to Strengthen European Presence

ASM Technologies today announced the official opening of its brand-new, state-of-the-art office in Munich, marking a significant milestone in the company’s European growth journey.

This expansion reflects ASM’s long-term commitment to:

  • Delivering innovative hardware and software solutions tailored to client needs.
  • Helping organisations streamline procurement and manage tail spend more effectively.
  • Building lasting in-channel partnerships with vendors and clients in territory.

The new Munich office will serve as a central hub for collaboration, enabling ASM to coordinate more closely with regional teams, share expertise more effectively, and deliver faster, more integrated support for clients across Germany and continental Europe.

Iain Tomkinson, Chief Revenue Officer at ASM Technologies, commented:

Opening our Munich office represents an exciting step forward in ASM’s growth journey. Germany is a key market for us, and this investment reflects our commitment to supporting our clients and partners with local expertise, while driving innovation and efficiency across the channel. Our Munich team will be instrumental in shaping the next chapter of our European expansion.

ASM’s Munich office launch underscores the company’s continued momentum in expanding its international presence, ensuring proximity to key markets, and providing a platform for further innovation and collaboration.

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ASM Technologies Expands Global Footprint with Launch of New Atlanta Office

ASM Technologies is proud to announce the opening of its new North American office in Atlanta, Georgia, a key milestone in the company’s continued global expansion. The new location places ASM at the center of one of the U.S.’s most dynamic technology hubs, reinforcing its commitment to delivering exceptional service and support to clients across the region.

“Establishing a presence in Atlanta allows us to be closer to our U.S.-based partners and clients, providing the same level of expertise and responsiveness that ASM is known for worldwide,” said Iain Tomkinson, CRO of ASM Technologies. “This strategic move reflects our dedication to supporting our customers wherever they operate.”

Atlanta’s thriving technology ecosystem, robust connectivity, and deep talent pool make it an ideal location for ASM’s U.S. headquarters. Proximity to key clients enables closer collaboration and faster response times, while the city’s innovation-driven culture aligns seamlessly with ASM’s vision for growth and excellence.

ASM is also pleased to welcome Del Harris as a key member of the U.S. team. As a proven Sales Manager in the tech sector, Del brings over a decade of experience in SaaS and B2B software sales.

“Del’s leadership and industry insight will be instrumental in driving ASM’s growth in North America,” said Iain Tomkinson. “His commitment to collaboration and growth perfectly embodies ASM’s core values.”

“I’m thrilled to be joining ASM Technologies at such an exciting point in the company’s journey,” said Del Harris, Sales Manager (U.S.). “The launch of our Atlanta office represents a real opportunity to deepen our connections across the U.S. tech community and to bring ASM’s collaborative, customer-focused approach to new markets. Atlanta’s energy and innovation make it the perfect home for our next chapter, and I’m looking forward to working closely with our partners and clients to build something exceptional together.”

The launch of the Atlanta office marks more than an expansion; it’s a strategic investment in ASM Technologies’ global future. The new state-of-the-art office will enhance service delivery for existing clients, foster deeper transatlantic partnerships, and position ASM for continued innovation and success across the U.S. market.

ASM Technologies looks forward to this exciting new chapter, strengthening connections, expanding their reach, and continuing to deliver exceptional value to clients around the world.

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