Primer is a specialist in language technology, and an industry leader in applying natural language processing (NLP) to practical challenges. Primer’s commercial business is growing rapidly, and our technology is deployed by some of the world’s largest financial institutions, and Fortune 50 companies. We have a very well-established pedigree in the National Security world, and have addressed some of the industry’s most cutting edge use cases, such as identifying disinformation campaigns, monitoring global events in real time, responding to cybersecurity attacks, anticipating supply chain disruptions, and detecting risks to brand reputation. We are experts in creating bespoke models designed to recognise nuanced and often inarticulable patterns in language, text generation and the application of this technology in secure environments with sensitive data. We are now working hard to develop more sophisticated yet simple, centralised platforms to make the power of language AI more accessible to non-technical users.

ASM Technologies has been fantastic. They are a globally recognised distributor of emerging technologies, and they have worked incredibly hard to introduce our technology to new audiences. Primer is operating in a cutting edge area of artificial intelligence, and the ASM team have spent an incredible amount of time understanding Primer’s technology, and planning our shared business strategy. We already feel like we’re part of the ASM family, and are excited to build a future together and provide industry-leading AI to our joint customers.
Nick Melgaard, Associate Director, Primer AI
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I’m really excited to onboard Primer AI as one of ASM Technologies newest Platinum Partners. Their technology gives customers unique access to explore and utilise text and audio information with machine intelligence – in real time! Innovative technology at its best. The team are fantastic to work with and already we’ve had some great successes, with businesses quickly understanding how the technology can add huge value to their organisation. I’m thrilled that we are their partner of choice and can’t wait to continue working together! Watch this space.
Adele Hope-Urwin, Head of Vendor Alliances
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Primer AI @ ASM Connect 2022

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